Diploma in Mass Communication
Study level : DiplomaProgramme : MAIC
The Diploma in Mass Communication is a 2.5-year programme designed to meet the growing demands of the modern media landscape. The transcended boundaries and the entire global community have been brought together into one unified whole. Mass communications becomes relevant as a stream of studies and a career. This field is now not limited to journalism alone. It is not only a high-paying but brings about a great deal of job satisfaction with the freedom to express creativity. The new media platforms have a high demand for mass communication graduates, especially for creative content development.
Entry Requirements
GENERAL ENTRY REQUIREMENTS:
- Minimum of FOUR (4) GCE O Level Credits (Grade A-C), OR
- Minimum of FOUR (4) IGCSE (Grade A-C), OR
- Minimum of FOUR (4) GCSE O Level (Grade A-C), OR
- MAIC Certificate in Business / Creative Design, OR
- UMS (*) Certificate in Electronic Media Production/ Certificate in Art and Design
Note: (*) - Applicants using the UMS qualification are subject to approval from the MAIC.
- BDTVEC Pre-National Diploma, OR
- BDTVEC Skill Certificate 3, OR
- National Technical Certificate (NTEC)
Note: Freshie/Mature students need to get at least a Credit (Grade A-C) in English GCEO`Level /IGCSE (Grade A-C) to
enrol in the Diploma in Mass Communication
OTHER EQUIVALENT QUALIFICATIONS ACCREDITED BY BDNAC:
- SQA National Certificate, OR
- NCC Education International Certificate, OR
- NCC Education Level 3 Diploma, OR
- Sijil Pelajaran Ugama Brunei (SPUB) (*), OR
[Note: (*) Subjected to an interview]
- BTEC Level 2 from relevent courses (from IPTS), OR
- Any other qualifications accredited by BDNAC
FOR MATURE STUDENTS/APPLICANT:
- At least THREE (3) years of working experience in relevant field with THREE (3) subject GCE O`Level with Grade 1-7 / A-D) in any subject,
AND
- Pass in the Interview
- Letter of approval from employer
- CV and written personal statement.
CREDIT TRANSFER FROM "CERTIFICATE IN BUSINESS" TO "DIPLOMA IN MASS COMMUNICATION" FOR MODULES:
1. Fundamental of Management
2. Human Resource Management
3. Principles of Marketing
NOTE:
- Credit transfer applications must be submitted in Semester 1 and subject to the approval from MAIC
- Total Credit hours eligible for credit transfer from MAIC Certificate in Business is 06 credits.
Course Structure
Semester 1 :
- Introduction to Mass Communication
- Principles of Journalism
- Bahasa Melayu Komunikasi 2
Semester 2 :
- Melayu Islam Beraja
- Co-Curricular Project
- Essentials of Modern Age Digital Skills
- Human Communication
- Business Writing
- Principles of Marketing
- Human Resource Management
- Fundamentals of Management
Semester 3 :
- Qualitative and Creative Thinking
- Photography
- Introduction to Visual Communication
- Introduction to Communication Theory
- Principles of Broadcasting
- Introduction to Public Relations
- Pengajian Islam
Semester 4 :
- Ethos of Life for Self and Society
- Fundamental of Intercultural Communication
- Consumer Behaviour
Semester 5 :
- Script Writing
- News Writing and Reporting
- Media Law and Ethics
- Introduction to New Media
- Introduction to Advertising
- Public Speaking
Semester 6 :
- Event Management
- Marketing Communication
- Communication Technology
- Communication Technology
- Web Design
- Publication Design
Semester 7 :
- Industrial Placement
Career Opportunities
- Advertising & Promotion Executive
- Audio/Video Assistant Producer
- Brand Executive
- Broadcast Executive
- Campaign Executive
- Copywriter
- Writer
- Corporate Communications Executive
- Public Relations Executive
- Marketing Communication Executive
- Journalist
News & Events